“I don’t want people to think I’m doing this because I’m broke and struggling, even if it’s true.”
It’s hard to admit when life feels heavy. Maybe the bills are piling up, or the paycheck you count on barely covers the essentials. Deep down, you know something has to change. But the thought of starting a side hustle brings up an unexpected fear:
“What if people think I’m desperate? I don’t want their pity or judgment.”
It’s not just about the money. It’s about how it feels to admit that you need more. Society has a way of making people feel ashamed for wanting financial security, as if it’s a sign of weakness rather than a human need. But here’s the truth: wanting more for yourself and your loved ones is never something to be ashamed of.
The Shame Around Struggling
Let’s be honest—no one likes to look vulnerable. The fear of being judged for your financial situation can keep you from taking the steps you need to improve it.
“What will my friends think if they see me promoting something online? Will they think I’m desperate or failing?”
This fear is rooted in pride and self-preservation. But the irony is, the people who judge are often the ones afraid of taking action themselves. Those who truly care about you will see your side hustle for what it is: a bold step toward creating the life you deserve.
Reframing Your Motivation
Instead of focusing on what others might think, shift your attention to your reasons for starting.
Ask yourself:
- Who am I doing this for? Is it for your family, your future, or your dreams?
- What’s my ultimate goal? Financial freedom, more time with loved ones, or simply peace of mind?
- What will change when I succeed? Visualize the relief, the pride, and the possibilities that will open up.
“I’m not doing this because I’m broke. I’m doing this because I want more control over my life.”
By reframing your motivation, you can shift from feeling embarrassed to feeling empowered.
The Courage to Start Anyway
People will always have opinions. Some will support you, others might criticize, and many won’t even notice. The good news? Their opinions don’t pay your bills or define your worth.
“I can’t let other people’s opinions keep me stuck. They don’t know my story.”
Every successful person faced judgment at some point. What sets them apart is their willingness to push through the discomfort and focus on what truly matters.
How to Handle the Fear of Judgment
- Start quietly: You don’t need to broadcast your side hustle to everyone right away. Build your confidence first by working behind the scenes.
- Find your cheerleaders: Surround yourself with people who encourage you and celebrate your growth.
- Focus on results, not opinions: When your side hustle starts bringing in income, those opinions will matter a lot less.
- Be honest (if you want): Sharing your “why” can inspire others who might feel the same way.
The fear of judgment loses its power when you stay rooted in your purpose.
The Strength in Vulnerability
Here’s a little secret: some of the most successful people started their side hustles during tough times. They were broke, scared, and unsure—but they did it anyway. What seemed like a weakness became their greatest source of strength.
“If I’m being honest, yes, I’m struggling right now. But that doesn’t mean I have to stay this way.”
When you own your story, it stops being something to hide. Instead, it becomes a source of power and connection.
Your Journey Is Yours
Imagine a year from now. The side hustle you were once hesitant to start has become a source of pride. The fear of judgment feels like a distant memory, replaced by the confidence that you took control of your life.
“I almost let fear stop me, but now I’m so glad I didn’t. I’m building something that matters.”
The journey won’t always be easy, but it will be worth it. Every step you take brings you closer to a future where you feel secure, confident, and free.
Stop overthinking and start building—get your free side hustle starter kit today!